On October 6, 2010, a new image-based social network emerged. By December of that year, Instagram already had more than 1 million active users, so clearly people were loving the opportunity to quickly share photos of their day-to-day activities with friends and followers. One year later, and it was boasting more than 150 million uploads, 10 million active users, and a newfound status as the iPhone’s “app of the year.”
In just 6 short years, Instagram has grown to a powerhouse marketing tool that savvy entrepreneurs are embracing.
Not only that, but the platform has enjoyed double-digit annual growth, and it shows no signs of slowing down. Some estimates predict Instagram to attract up to 33% of US adults by 2019.
Clearly, now is the time to embrace Instagram and the power it promises as a part of your overall marketing plan.
As CEO of Nikki Woods Media and Victoria Street Publishing and Media Solutions, Nikki Woods specializes in providing the tools, support and platforms for transforming writers into published authors and empowers them to earn a living by telling their own stories. Nikki is also the founder of The GREATful Group - a tribe of dedicated to realizing their greatness through the practice of gratitude.