It might just be the most valuable, least talked about—and let’s face it, underused—social network available to you.
We’re talking about LinkedIn, of course, and if you’re not using it to find new coaching clients, you’re missing out.
Since 2003, LinkedIn has been bringing business owners and employees together in a way that’s simply not possible with traditional networking. By connecting you with colleagues, industry leaders, and brands, LinkedIn provides a new way for those seeking employment to meet—and be hired by—the companies seeking new talent.
But it didn’t stop with the employee/employer relationship. In 2006, with the launch of public profiles, LinkedIn firmly staked its claim as an online database of professionals from all over the globe and in every industry you could imagine.
By 2013, LinkedIn boasted 225 million members, with new signups coming in at a rate of 2 per second, and by the end of 2015 that number had grown to more than 332 million users.
As you can see, that creates a lot of opportunity for coaches and service providers to find new clients. In fact, information product sellers, event producers, software sellers, and just about anyone who conducts business online will find LinkedIn to be helpful in finding and reaching new customers.
You just have to know where to look.
As CEO of Nikki Woods Media and Victoria Street Publishing and Media Solutions, Nikki Woods specializes in providing the tools, support and platforms for transforming writers into published authors and empowers them to earn a living by telling their own stories. Nikki is also the founder of The GREATful Group - a tribe of dedicated to realizing their greatness through the practice of gratitude.